Read it if…
People who want a side business or a small, independent business rather than a funded startup.
Skip it if…
You are building a tech startup that needs investors.
Key ideas in 2 minutes
- Find the overlap between what you are good at and what people want.
- Start selling early – an offer beats a perfect plan.
- A one-page business plan is enough to get going.
Our review
Practical and encouraging, with dozens of real micro-business examples. It is especially good for freelancers, teachers, coaches and creators thinking about earning from their skills.
Do the one-page plan exercise as you read. It will force you to be specific about who you serve and what you sell.
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